United by Blue and REI Co-op join their Companies to Continue the Blue Friday Initiative to Help Save the Ocean

REI Co-op joins the United by Blue Team to work together on their DIY cleanup campaign that will prioritize environmental impact over sales encouraging customers to stop consuming goods and start helping clean the environment.

Kamloops, BC — November 9, 2020 

CONTACT:

McClain Stone

Account Executive | Scream Agency

303.893.8608 ext. 204 

McClain@screamagency.com 

ABOUT UNITED BY BLUE

• founded in 2010 by Brian Linton and Mike Cangi.
• has nearly 1000 outlets globally and many stores in Philadelphia.
• a sustainable outdoor gear and accessories brand that believes we are all connected by the blue of our world’s oceans and waters and we have the responsibility to protect it.
• all the products are made with sustainable materials such as organic cotton, hemp, recycled polyester, and bison fiber. 

REI CO-OP

• founded in 1938 with 23 climbing friends.
• has 19 million members and more than 13,000 employees.
• a local outdoor co-op that works towards helping the customer enhance the transformational power of nature. 
• provides top-quality apparel, rental equipment, and expert advice on life outside and outdoor. 

BLUE FRIDAY

• has been encouraging volunteers and customers for 5 years.
• a DIY Cleanup Campaign around the globe.
• the mission is to encourage people to get outdoors and participate in environmental activism.